NIKE:WINTER
When it is so damn cold outside,
some still choose to go out to do sports.
But why?



VO: Been doing this 17 years,
but each time I fly off that halfpipe
only one thing mattersCai...


VO: I’d rather freeze into a popsicle this February than lose in June.


VO: Why am I running in this icy cold weather?
If you’re running for yourself, you’d know why.









Mark